Horizons of Love✓

Part 29

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All proofreading after completion of story. I am really really sleepy. Ejoy! 

Arnav returned from office around 5. He looked around for Khushi but she was busy in engagement plans as usual. Now that their silly fights were back, other things will fall in place with time and his efforts, he hoped. Khushi was someone whom you can bait for a challenge, engage in war of words anyday, anytime. Silly girl!

He saw his sasuma sitting in hall and doing embroidery, it looked like zardosi for a change from her regular chikankari. Nani was putting in her two cents here and there. He casually glanced, but the design forced him to take a closer look again. It was an old, very very intricate design, something that needs lots of patience and very good eyesight, an exemplary and delicate work, to be precise. He picked up an already carved fabric, to have a detailed look. An old memory struck him. When he had just started AR, he had seen some incomplete pieces similar to this in their storeroom in one of the wooden boxes that contained materials from his Nana's closed factory. Though Nani had good taste in clothes but she had no knowledge of needle work. His designers had not been able to complete the designs that were more than four decades old. Even hiring had proved useless then. His novice negotiating skills had failed in front of a moody, cynical old man from Bhopal who was blessed in the art. The man had passed away when he had visited him some years later. A wonderful project had not seen the light of the day. 

Women busy in their work, didnt know Arnav was formulating business plans in mind. He watched skilled fingers of his mother-in-law as they went on carving the design, not once had she wavered or huffed in impatience, a clear indication that she has been doing this for long. His calculative mind realized the value of this piece of work in today's world. It was art! And arts were priceless, valued by rich. Arnav enquired about it when ladies took a break. He got the details of around five others who had this skill, some with more finesse according to sasuma. Relocation, rigid family structure were roadblocks that he had experienced earlier too whenever he had tried to hire from such cities. Unfortunately, this art has not been passed on to next generation people who were much easier to induct in his company. So many arts were getting extinct in India in similar fashion.

Though Babuji was no longer on wheelchair but his movements very still shaky, he needed his wife near. He cannot ask her to design for AR when she had already done more than any mother-in-law will do esp in case like his. It was again a deadlock, he sighed. After thinking for sometime, he got another idea, feasible for both. He asked her if she could train some of his designers or even one person at home? They were highly skilled people and would grasp things efficiently. She wouldn't have to come to AR for anything. Their discussion grabbed attention of other people too. Lavanya took the piece and examined it, ASR was right. This was different from whatever zardosi work she has seen till now. It had great potential in Indian market. She suggested that they commercialize it in high end market, through cinema and digital media as they usually do by catering to production houses through famous fashion designers. After six months they usually sell the same designs to garment industry for low-end market. But Arnav had bigger plan in mind. LV  was not budging from 40: 60 revenue in Givenchy. He wanted 70% and now he knew how he ll get it. He smirked in his typical ASR style.