School Reviewers

G8: English

By: Fandom_2324

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APA Format

- Author
- Year Published
- Title
- Place
- Publisher

Modals

>Must
- strong obligation
>Must not
- prohibition
>Can
- ability/permission/possibility
>Could
- permission/possibility
>May
-permission/probabilility/possibility
>Might
- permission/possibility
>Need not
- absence of obligation
>Should/Ought to
- advice/50% obligation

Propaganda Devices

1. Name-calling

- This involves the use of words to connect a person or idea to a negative concept. The aim is to make a person reject something without examining the evidence because of the negative associations attached to it.

2. Glittering generalities

- The opposite of name-calling, this involves the use of highly valued concepts and beliefs which attract general approval and acclaim.

3. Transfer

- One does this by projecting the qualities of an entity, person or symbol to another through visual or mental association.

4. Testimonial

- The aim of testimonial is to leverage the experience, authority and respect of a person and use it to endorse a product or cause.

5. Plain folks

- A technique whereby the propagandist positions him or herself as an average person just like the target audience, thereby demonstrating the ability to empathize and understand the concerns/feelings of the masses.

6. Cardstacking

- A way of manipulating audience perceptions by emphasizing one side of an argument which reinforces your position, while repressing/minimizing dissenting opinions.

7. Bandwagon

- The basic premise for the bandwagon technique is to suggest that ’since everyone is doing it, you should too’. It’s aim to persuade people to follow a general trend by reinforcing the human need to participate on the winning side.

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