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omestic technology that allows users to enjoy realistic hologram content such as augmented reality (AR) and virtual reality (VR) without dedicated goggles (HMD) has been exported overseas.
Marketon recently installed its hologram product at a Korean community center in the San Francisco Bay Area and announced on the 21st that it is discussing installation with a private university in the Silicon Valley area.
Hologram technology is one of the realistic displays such as AR/VR and Metaverse. Existing hologram products have faced difficulties in commercialization because they can only be seen in the dark or do not allow interaction such as touch.
Marketone's hovering hologram technology shows clear images even in bright environments. In addition, it is evaluated as an innovative technology because it can float an image in the air without a medium and can even touch the floating image.
These technologies are attracting attention because they can be applied in various fields such as automobiles, financial institutions, Chat GPT, security fields, and smart cities. As a premium product suitable for landmark buildings and cutting-edge facilities, it has received attention from premium markets such as the United States, Singapore, and Dubai.
Marketone plans to enter the Singapore and Malaysian markets using this overseas export to the United States.Marketon was selected for the global demonstration project (PoC) hosted by the Korea International Trade Association (KITA) in December last year to enter the Singapore market. Afterwards, the AI ChatGPT service with OCBC Bank is being tested until March 2024.
Yang Chang-jun, CEO of Marketon, said, "This year, we are developing a new service that combines AI and ChatGPT technology with a holographic virtual human, and we are bearing fruit in expanding overseas," adding, "We are focusing on entering the US, Singapore, Malaysia, and Taiwan." "We will lead the hovering hologram market."
